Today’s Farmed Fish is a collaborative thought campaign among researchers and industry experts striving to show consumers responsible examples of US farmed fish, settle common aquaculture myths, and illustrate not all animal protein is created equal.

Discovering Sustainably Raised Seafood Starts Here

TFF Articles


The New Farmed Fish: Today Does Not Equal Yesterday
8 min read

The New Farmed Fish: Today Does Not Equal Yesterday

We explore the notable advancements in aquaculture over the past 30 years. Today’s farmed fish is a lot more comparable to other high-quality animal protein than...

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What to Eat to Save the Planet: Three Tradeoffs to Consider
9 min read

What to Eat to Save the Planet: Three Tradeoffs to Consider

We consider three major environmental tradeoffs when you're choosing your animal protein for your meals and while you're shopping at the grocery store...

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Feed for Thought: Feed Usage in Aquaculture
13 min read

Feed for Thought: Feed Usage in Aquaculture

We examine requirements, efficiency, and advancements in feed sources of farmed fish for a better understanding of today's...

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Farmed Fish Escapement: A Closer Look
13 min read

Farmed Fish Escapement: A Closer Look

Despite escapement events having decreased 98% the past 15 years, we explore and better understand the risk of fish escapement...

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Recommended Resources


Read the stories of American fish farmers

Meet Your Fish Farmer


With over 35 years of experience in the aquaculture industry, Joe McElwee at Ideal Fish highlights the sustainability of RAS farming, producing tasty Mediterranean Seabass otherwise known as branzino.

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4 min read

We caught up with owner Sara Rademaker’s whirlwind schedule to talk with her about her savvy unagi practices.

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4 min read

We got a minute of owner Wes Eason's time to talk about his homegrown rainbow trout practices and the pressing concerns among the aquaculture industry today.

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4 min read

President Brandon Gottsacker took the time to tell us about his cutting-edge aquaponics and land restoration practices in eastern Wisconsin.

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6 min read

David tells us the difference between kanpachi and kampachi, and growing it at Blue Ocean Mariculture’s state-of-the-art facilities.

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3 min read

CEO Phil Gibson sits down with us to share his vast industry knowledge and his cutting-edge technology for raising indoor coho.

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7 min read

Insider Insights


We spoke with NOAA Director of Aquaculture to discuss the direction, opportunity, and public concern of developing a stronger aquaculture industry in the US.

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4 min read

We spoke with the Executive Director at the Western Regional Aquaculture Center to learn more about aquaculture in the Pacific Northwest and how developments have improved over the years.

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5 min read

TFF sat down with Jennifer Bushman to discuss how aquaculture done properly has the potential to really succeed in the US. Working with many industry folks she provided us with a wide array of information.

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6 min read

Send us your favorite farmed fish recipes!

Farmed Fish Recipes


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Read the stories behind best practices from ultra responsible American fish farmers!

Cover topics we research on environmental impacts, feed usage, fish escapement, and widespread advancements in aquaculture, and discover further resources! Find out how to cook sumptuous farmed fish recipes and where to buy sustainable product!

Our Mission


Connecting consumers with sustainably farmed fish.

Photo courtesy of Blue Ocean Mariculture

Find product you can trust!

Several responsible examples of sustainably farmed fish exist right here within the US.


Asking for local US-raised farmed fish is an excellent starting point to experiencing the clean fresh flavor of sustainably farmed fish.

Consider supporting sustainable aquaculture legislation in your state to bring good clean product as local as possible.

See Where To Buy and ask for the following brands at your local grocer.



This campaign is funded by NOAA Sea Grant National Aquaculture Initiative grant R/SFA/N-8, led by the School of Aquatic and Fishery Sciences at the University of Washington. The research team has engaged select US-based farmed fish producers who have made in-kind contributions in the form of their time answering interview questions about their practices, and providing photo resources credited throughout the website.


Our Team


Jess McCluney

Campaign Director

McCluney Seafood Strategies

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Dr. Chris Anderson

Lead Researcher

University of Washington

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Jessie Portlock

Digital Marketing Strategist

No Rest For The Wycked

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Corinne Noufi

Content & Relationships Manager

University of Washington

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Minyan Jane Shen

Research Data Analyst

University of Washington

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Dr. Eddie Allison

Key Scientific Advisor

University of Washington

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Bobbie Buzzell

Research Contributor

Washington Sea Grant Fellow

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  • Seattle, WA, USA
  • Request a press kit, submit a recipe or photo, arrange an interview. We look forward to hearing from you.